Los Angeles Okay. So now that Lance Armstrong has "come clean" (at least partially) to Oprah about his various doping transgressions in winning seven Tour de France titles,
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After all,
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Much like Travis Tygart,
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Countless millions wear the company’s apparel,
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Now is the perfect time for Nike to prove it. By taking the initiative to donate funds to anti doping agencies and research,
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As far back as 2001,
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To the casual observer,
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But not everyone else was doing it. That’s just yet another yarn Armstrong would have us believe. Dreams were quashed,
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As anyone who has ever competed can attest,
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While few children who engage in sports will grow up to become professional athletes,
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And for many of them,
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Do we really want future generations to view the world as Armstrong or others did that the rules don’t apply to them,
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Sports are big business,
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If we learned anything from Victor Conte,
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Armstrong,
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Scientist Don Catlin,
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Armstrong revealed that as a result of recent events,
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This is where Nike,
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Imagine the message it would send if the company pledged an amount to WADA and USADA that approached the rumored $250 million sponsorship deal it recently signed with golfer Rory McIlroy,
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Imagine the goodwill Nike would generate if it chose to finally be proactive in the fight against PEDs rather than merely passive. It could sell t shirts with the slogan "Just Do It FAIRLY,
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Imagine a world in which every sponsor of television’s premiere sporting events,
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